Drummers Choice Magazine

As the editor and designer for Drummers Choice magazine’s first issue, my goal was to create a visually dynamic publication catered specifically to drummers and percussionists.

I conceptualized a vibrant visual theme that mirrors the energy of drumming, ensuring the colour palette and typography resonate with the diversity of the drumming community.

Prioritizing readability and visual appeal, the layouts were designed to seamlessly flow, presenting reviews, interviews, and technique advice in a visually legible manner. Key features received dedicated spreads, balancing text and visuals for an immersive experience.

  • Drummers Choice Magazine
  • Editor, Art Direction
  • Print, Editorial
  • 2020

Strategy and Implementation

This project initiated with strategic direction. At this stage, it was important to clearly identify the niche market and plan for implementation for this publication through conducting research and gathering information.

Important areas that required strategic planning included publishing, distribution, pricing, promotion, sales and the audience of Drummers Choice Magazine.